Privacy Policy

Effective Date: March 3, 2025
Last Updated: March 3, 2025

1. Overview

This Privacy Policy outlines how Breath.In Air ("we", "us", "our", or the "Site") collects, uses, discloses, and safeguards your personal information when you visit or interact with https://www.breathinair.com, use our services, or communicate with us (collectively, the "Services").

By accessing or using any part of the Services, you agree to the collection, use, and disclosure of your information as described herein. If you do not agree with this Privacy Policy, please discontinue use of our Services.

2. Policy Updates

We may update this Privacy Policy periodically to reflect operational, legal, or regulatory changes. Updated versions will be posted on the Site with a revised "Last Updated" date. Continued use of the Services constitutes acceptance of the updated policy.

3. How We Collect and Use Personal Information

A. Information You Provide

We collect personal data you directly submit to us, including:

  • Contact Information: Name, email, phone number, billing and shipping address.

  • Order Details: Payment confirmation and shipping instructions.

  • Account Credentials: Username, password, and security details.

  • Customer Support Communications: Any messages or inquiries submitted via the Site or email.

You may choose not to provide personal information, but doing so may limit access to certain Services.

B. Information We Collect Automatically

When you visit or interact with the Site, we may collect "Usage Data" using cookies and similar technologies. This includes:

  • IP address

  • Browser and device type

  • Pages visited

  • Interaction timestamps

  • Referral URLs

See Shopify’s Cookie Policy for details on the cookies used via our ecommerce platform.

C. Information from Third Parties

We may receive personal data from:

  • Service Providers: Such as Shopify and payment processors, for order fulfilment and payment processing.

  • Marketing and Analytics Tools: Which may use cookies or web beacons to analyze user behavior.

All third-party data is treated according to this Privacy Policy.

4. How We Use Your Information

We use your personal information to:

  • Fulfill Orders: Process payments, arrange shipping, manage returns.

  • Manage Accounts: Send updates, confirmations, and transactional notifications.

  • Market Our Services: With your consent, send promotional messages and tailored advertising.

  • Prevent Fraud and Ensure Security: Detect and investigate suspicious or harmful activity.

  • Improve Customer Experience: Enhance support, product recommendations, and Site usability.

5. Disclosure of Your Information

We may share your personal information with:

Information Category Shared With
Identifiers (e.g. contact & account info) Service providers, shipping partners
Commercial data (e.g. purchase history) Fulfilment and analytics providers
Usage and technical data Marketing partners, analytics platforms
Geolocation data Payment and delivery services

We do not sell or share sensitive personal information without consent or for profiling.

Disclosure may also occur:

  • To comply with legal obligations

  • As part of a business transfer (e.g. acquisition or bankruptcy)

  • With your explicit consent (e.g. social integrations)

6. Cookies and Tracking Technologies

Cookies and similar technologies help us:

  • Enhance user experience

  • Remember your preferences

  • Conduct analytics

  • Deliver personalized ads

You can modify your browser settings to block cookies; however, doing so may impact your experience on the Site.

For more details, visit Shopify’s Cookie Policy.

7. Children's Privacy

Our Services are not intended for children under 16. We do not knowingly collect data from minors. If you believe your child has submitted personal information, please contact us to request deletion.

8. Data Security and Retention

While we employ security measures to protect your data, no system is 100% secure. Do not send sensitive information via unsecured channels.

We retain personal information for as long as necessary to:

  • Provide our Services

  • Fulfill legal obligations

  • Resolve disputes

  • Enforce agreements

9. Your Privacy Rights

Depending on your location, you may have rights including:

  • Access: Request a copy of your personal data

  • Deletion: Ask us to erase your data

  • Correction: Update inaccurate or outdated information

  • Portability: Transfer your data to another service

  • Restriction: Limit how we process your data

  • Withdraw Consent: Revoke previously granted permissions

  • Appeal: Contest our decisions about your rights

You can make these requests by contacting us directly (see Section 12).

We may verify your identity before processing requests. You may also appoint an authorized agent to act on your behalf.

10. Marketing Communications

You can opt out of promotional emails at any time by clicking “Unsubscribe” in our emails. You may still receive service-related communications (e.g., order confirmations).

11. International Data Transfers

We may store or process your data in countries outside your own, including Australia, the U.S., and Europe. Where required, we rely on:

  • European Commission Standard Contractual Clauses

  • UK-approved equivalents

  • Adequacy decisions

12. Complaints & Contact

For questions, rights requests, or complaints, please contact us at:

Email: hello@breathinair.com
Mail: PO Box 2056, Como, WA 6152, Australia

If you're unsatisfied with our response, you may contact your local data protection authority.